The mental performance coach behind The Inner Game of Football

I was an average footballer at best.
Let me get that out of the way before we go any further.
No scouts ever watched me, even though I wrote to them. I didn't have agents chasing me, and I never had a professional career.
The one thing I did have was an absolute love for the game. But I never really got to enjoy it when I played, because my head was full of noise!
I was picked by England in another sport. But the noise inside my head kept telling me I wasn't good enough. This pressure is too much. Don't make a mistake. What does everyone think of you? In the end, it led me to walk away from that opportunity.
That's what made me obsessed with the mental side of the game. Why do some players thrive and play freely, while other talented players crumble under the pressure?
What made one talented player get swallowed up by the game, while another with less talent went on to have a great career?
Jump forward to now. I've done over 200 one-to-one consultations with players who have big potential but lack self-belief. Players who were talked up as the next big thing but lost their spark along the way. Academy talents who struggle to handle the pressure.
Each individual I work with is different, but they all have one thing in common. They're fighting an internal battle between their ears.
This isn't your usual motivational mindset BS. The Inner Game of Football is a process that helps footballers take back control of how they think, feel and behave in a performance situation.
My role as a coach is to help each individual get as curious as possible about how far they can go in this game.
I’d have you consider this…
Your biggest opponent is the one looking back at you in the mirror.
You will not rise to the challenge. You will fall to your level of mindset.
If you can't champion yourself, it doesn't matter what anyone else says. You'll always be second-guessing yourself.
If this sounds like the work you are looking for.